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Blog
Recent Posts
Performance Marketing
by
Blair Symes
50 Questions to Ask for Advertising Success
Ready to plan your next marketing campaign? Here are 50 advertising questions you should always ask to ensure your campaign is successful.
Performance Marketing
by
Blair Symes
29 Strategies to Improve Organic Search Rankings on Google
Want to improve your organic search engine rankings on Google? These 25 strategies can help you lay the foundation for increasing organic traffic.
Healthcare
by
Derek Andersen
31 Senior Living and Senior Care Marketing Stats You Can’t Ignore in 2024
Learn the latest statistics about senior living media spend, the online customer journey, the phone call experience, and more.
Insurance
by
Derek Andersen
40 Insurance Marketing Statistics You Need to Know in 2026
Learn insurance marketing stats about the customer journey, search, digital ad spend, personalization, call tracking, and more.
Healthcare
by
Derek Andersen
40+ Statistics Healthcare Marketers Need to Know in 2026
Learn what healthcare marketers are planning for 2026 and beyond. Get tips to drive more new patient calls and conversions.
Performance Marketing
by
Derek Andersen
38 Statistics Automotive Marketers Need to Know in 2025
Learn what top automotive marketers are planning for 2025 and beyond. Get tips for how you can keep up with the competition.
Performance Marketing
by
Derek Andersen
30 Game-Changing Digital Marketing Statistics You Need to Know in 2025
The digital marketing landscape is more competitive than ever. We compiled these stats to help you assess the competition and improve your strategy.
Customer Experience
by
Owen Ray
The Contact Center’s Growing Role in the Digital Customer Journey
Learn why the contact center plays an important role in the digital buying journey and how to optimize the experience with conversation intelligence.
Conversation Intelligence
by
Derek Andersen
31 Customer Experience Statistics You Need to Know in 2024
Expectations for the customer journey are higher than ever before. Read our original research about the customer experience and other top third-party stats.
Contact Center
by
Derek Andersen
Build Your Action Plan for Improved Customer Satisfaction
Is your customer service team stuck in a performance rut? Build your action plan with these suggestions and watch customer satisfaction improve.
Invoca News
by
Owen Ray
Invoca Customers Now Have Access to SproutLoud Distributed Marketing Solutions
The Invoca + SproutLoud partnership brings AI-powered conversation intelligence to brands that sell through distributed networks of multi-location resellers.
Invoca News
by
Gregg Johnson
Invoca + DialogTech: Accelerating Revenue with Conversation Intelligence
Invoca has acquired call tracking and analytics platform DialogTech to Become the #1 Conversation Intelligence Platform with $100M in Revenue. Learn more.
Invoca News
by
Debby Haynam
Invoca Named an Inc. Best Workplace for a Fourth Consecutive Year
Invoca has been named a Best Workplace by Inc. Magazine for four years running. See what makes Invoca one of the best places to work in tech.
Conversation Intelligence
by
Ian Dailey
Introducing Invoca for Sales: Accelerating Revenue Through Connected Buying Experiences
Learn how Invoca aligns marketing and sales teams with shared data to create connected buying experiences, improve close rates and accelerate revenue growth.
Paid Search
by
Owen Ray
The Marketing Acquisition Cost Benchmark Report
The Invoca Marketing Acquisition Benchmark report analyzes data from over 500 marketers to track paid search acquisition cost trends and tips to reduce your CPA
Call Tracking
by
Ian Dailey
How Routing Calls Based on Digital Intent Data Can Boost Call Center Profits
Learn how the contact center can route calls more efficiently with digital intent data and conversation intelligence.
Conversation Intelligence
by
Owen Ray
6 Call Center Agent Skills that Improve Customer Experiences
Learn where your training and coaching focus should be to improve your agents’ call center skills and provide better customer service.
Contact Center
by
Jane Irene Kelly
Conversational AI Contact Center: How-to Guide
Build a conversational AI contact center that drives ROI. Measure outcomes and improve weekly.
Revenue Execution
by
Owen Ray
How Siloed Marketing and Telesales Data is Killing Revenue and Damaging Your Brand
The disconnect between sales and marketing doesn’t just hurt revenue, it could be damaging your brand. Learn how revenue execution platforms can help.
Healthcare
by
Owen Ray
Healthcare Marketing Compliance with Conversation Intelligence
Invoca’s Conversation Intelligence helps healthcare organizations gain deeper marketing insights while complying with HIPAA regulations. Learn more.
Conversation Intelligence
by
Laurence Santy
15 Eye-Opening Stats to Drive Sales & Marketing Alignment
These stats show the impact of bad alignment between sales and marketing teams and how well-aligned sales and marketing teams drive success and more revenue.
Invoca News
by
Crystal Anderson
Celebrating International Women’s Day with the Invoca Customer Family
We reached out to our Invoca customer family and asked them to share impactful advice they have been given by women and how they are Choosing to Challenge.
Automotive
by
Owen Ray
Automotive Digital Advertising: Boost Your Results with AI
Automotive digital advertising is more competitive than ever. Gain an edge by using AI to capture actionable first-party insights from phone conversations.
Healthcare
by
Owen Ray
How Miracle-Ear Drives High-Value Franchise Leads with Conversation Intelligence
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