Performance Marketing
Learn about how performance and affiliate marketers can use call tracking and conversational analytics to reduce CPAs and boost performance for clients.

5 Franchise Marketing Strategies You Need in 2022
Learn how leading frachise marketers are gearing up for 2022. Drive more leads to your franchisees with these tips.

Why Companies Will Value Customer Conversations More in 2022
Learn how businesses are using conversation intelligence software to improve the quality of phone conversations — and build brand loyalty as a result.

How to Enhance Google Ads Data-Driven Attribution With Phone Call Conversions
See how to improve Google Ads attribution Google Data-Driven Attribution for phone call conversions and smart bidding. DDA now works with more conversion types.
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8 Steps to Improve Your Online Reputation Right Now
Wondering how to improve your business's online reputation? Gain insights about helpful tools and follow our 8 steps to help improve your online reputation.

4 Ways to Improve the eCommerce Experience with Call Center Data
To truly own the eCommerce experience, you need to connect the digital-to-call experience and get deep insights about each customer. Learn how in this blog.

5 Ways Marketers Can Get More First-Party Data in a Cookieless World
88% of marketers say collecting first-party data is a top priority in 2021. Learn the richest first-party data sources you can tap into to fuel your strategy.
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5 Essential Marketing Strategies for Call Conversions
Marketing leaders are making it easy for consumers to engage in conversation with their businesses over the phone. Here are 5 essential strategies.