Marketing Analytics
If you love marketing data, you’re in the right place. Get all the attribution, marketing measurement, and analytics tips and tactics you can handle.
Call Tracking & Conversational Intelligence for the Automotive Industry: Everything you Need to Know
Learn how call tracking helps car manufacturers, dealerships and automotive repair service networks drive more revenue and improve customer experience.
Video: How Viasat Uses Invoca to Manage High Call Volume Without Sacrificing Revenue
See how broadband provider Viasat uses conversational analytics to adapt to changing customer behavior, grow revenue, and provide a great customer experience.
How to Track Phone Calls in Salesforce
Invoca explains how you can track, unify, and analyze call data in Salesforce for more personalized conversations and greater conversions. Learn more.
The First Integration of Conversational Analytics and Website Experience Data
Learn how Invoca & Decibel integrate conversational analytics & digital experience data to provide a full view of the online and offline customer journey.
How to Track Phone Calls in Google Analytics: A Simple Guide
Learn how to track phone calls in Google Analytics with this simple guide. Invoca explains how you can track leads and ultimately improve customer engagement.
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How Home Services Companies Can Increase Revenue by Over 50%
Home improvement service providers have seen an uptick in business in recent weeks. Here's how to respond to the demand and increase revenue from inbound calls.
Tracking Cookies are Dead: What Marketers Can Do About It
Here are some tactics that marketers can employ in a world without browser cookies in part two of our series on the end of tracking cookies.
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Videos
Invoca call tracking & conversational analytics
1:28
min
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How Invoca Signal Discovery Works
7:54
min
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Our customers talk about the value of Invoca
1:39
min
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How VITAS Healthcare uses Invoca
3:42
min
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