Blair Symes

Senior Director, Product Marketing

Performance Marketing

50 Questions to Ask for Advertising Success

Ready to plan your next marketing campaign? Here are 50 advertising questions you should always ask to ensure your campaign is successful.

6 Ways Marketers Can Use Signal AI Studio to Make Their ROAS and Reputation Soar

Performance Marketing

29 Strategies to Improve Organic Search Rankings on Google

Want to improve your organic search engine rankings on Google? These 25 strategies can help you lay the foundation for increasing organic traffic.

Conversation Intelligence

15 Smart Alerts for Phone Leads to Improve Digital Marketing and Call Conversion Rates

Learn how to improve your conversion rates, customer call experience, and contact center agent performance with Invoca smart alerts.

Invoca Adds AI-Driven Agent Voice ID Technology to Its Automated Call Scoring Solution

Learn more about Invoca's new AI-powered voice biometric technology called Agent Voice ID which can automatically identify the agent taking a call.

5 Ways Automotive OEMs Improve Digital Marketing With Phone Lead Data

Learn how automotive OEM marketers can improve digital marketing performance, drive more leads to dealerships, and accurately measure ad campaign performance.

How OEMs and Dealership Groups Can Solve the Phone Lead Mystery Costing Them Conversions

Learn how automotive OEM marketers can improve digital marketing performance, drive more leads to dealerships, and accurately measure ad campaign performance.

Performance Marketing

14 Quick Tips To Drive More Insurance Leads From Facebook

Learn how insurance marketers are using Facebook ads to start more phone conversations, acquire more new customers, and boost their marketing ROI.

Conversation Intelligence

How IVRs Improve Caller Experiences and Conversion Rates for Multi-Location Businesses

Learn how to improve IVR interactive voice response systems to improve conversion rates and caller experience for multi-location businesses and franchises.