Recent Posts

Cutting costs in the contact center can kill revenue and damage your brand. Check out these 5 reasons why the contact center is actually a revenue driver.

Learn how leading franchise marketers are gearing up for 2024. Drive more leads to your franchisees with these tips.

Every year, we’re inspired by how Invocans use their volunteer time off to make a difference in their communities. Read their stories here. 

Marketers from Banner Health, BJC Healthcare, and University Hospitals share how they optimize the patient journey. Learn their top tips and strategies.

These healthcare marketing leaders share their predictions of how the healthcare marketing world will change in 2022.

Learn how franchises use conversation intelligence to track and attribute sales that happen on the phone and share data between franchisees and franchisors.

Learn how businesses are using conversation intelligence software to improve the quality of phone conversations — and build brand loyalty as a result.

86% of CEOs said AI is mainstream technology in their office. If you don’t use AI to improve customer experiences, you’ll fall behind your competition.

Try this calculator to see how much missed patient calls are costing your healthcare business. Learn how Invoca for healthcare can help.

Competition in the automotive industry is kicking into high gear. Learn how marketers and sales teams can use conversation intelligence to fuel revenue growth.

Congratulations to 20 new Scholars from DAC, Media Experts, and Rise Interactive for becoming the first group of certified conversation intelligence experts!

Google My Business is one of the biggest drivers of local leads. Learn the strategies multi-location marketers use to increase call conversions from GMB.

Learn how revenue execution platforms help marketers, call centers, and multi-location businesses reduce missed sales call rates and improve followups.

As expectations for the customer experience change, your call center must evolve to meet them. Learn our top predictions for 2025 and how you can adapt.

See how to improve Google Ads attribution Google Data-Driven Attribution for phone call conversions and smart bidding. DDA now works with more conversion types.

Missed sales calls are costing you. Learn how to use Invoca conversation intelligence to recover lost sales and reduce unanswered calls.

Learn how cloud-based conversation intelligence software integrated with your call center technology. It’s easier than you think!

Despite inflation, demand for travel remains high. Learn why connecting digital marketing to phone calls is critical for travel marketing success in 2023.

Discover the key financial services marketing trends we’ll see in 2025, and how a revenue execution platform can help you capitalize on them.

Insurance consumers often call to buy policies and those calls often come from search. Learn how to drive higher quality sales calls from your search ads.

Call tracking and analytics solutions help marketers optimize their digital campaigns and provide a frictionless telehealth experience. Learn more.

Phone calls are a critical part of the patient journey. Learn how to drive more appointment calls and create seamless call experiences.

Learn how dental marketers are leveraging Facebook ads to start more phone conversations, acquire more new patients, and boost their marketing ROI.

Discover the key healthcare marketing trends we’ll see in 2026, and how a conversation intelligence can help you capitalize on them.