Call Tracking
Learn everything about how call tracking and conversational analytics works and how you can use it to get the customer insights you need to power your marketing.
Can You Defend Your Marketing Spend? Here’s How to Do It.
A looming recession means marketing budget cuts are coming. Here's how to get more data to keep your budget and drive more revenue without increasing spend.
How to Track Calls and Conversions from Facebook Ads
Learn how to use call tracking Facebook ads data to reach and convert more high-value target customers by using conversation intelligence.
Using Conversational AI to Connect the Online to Offline Buying Experience
Learn how artificial intelligence can deliver smarter customer insights, resulting in more effective search, social, and display ad campaigns.
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Up-Level Your Agent Performance With Automated Contact Center QA
Is your call center sales team performing to its potential? Implement a quality assurance program to improve outcomes for your sales goals and your customers.
How to Create Lookalike Audiences in Facebook and Google Using Call Tracking Data
Learn how to create lookalike audiences by leveraging call tracking data to target high-intent customers.
4 Reasons Automotive Marketers Need Attribution for Phone Leads
Learn why automotive marketers need attribution for phone leads driven by digital marketing and how to get attribution for phone leads with call tracking.
How Call Tracking Helps Stretch Your Digital Advertising Budget
Here's how you can use call tracking and conversational analytics to make your marketing campaigns more efficient and get more from reduced ad budgets.
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Videos
Invoca call tracking & conversational analytics
1:28
min
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How Invoca Signal Discovery Works
7:54
min
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Our customers talk about the value of Invoca
1:39
min
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How VITAS Healthcare uses Invoca
3:42
min
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