Recent Posts

Travel and hospitality ad spend is at an all-time high. Learn how conversation intelligence AI can help you spend smarter and make every ad dollar count.

Learn how you can get more qualified organic traffic to your website to increase sales and conversion rates without increasing your ad budget.

Learn how analytics drives contact center optimization, from data collection, preparation, analysis, and how to improve performance with data-backed insights.

Discover how AI is revolutionizing marketing. Explore our 30 examples in CRM, SEO, eCommerce, social media, call tracking, customer service, and more.

Maximize your marketing strategy with marketing intelligence. Learn about its importance, types, implementation, best practices, challenges, and future trends.

Congratulations, 2023 Invoca Impact Award Winners!

Learn how marketers can use AI to reach their goals, even when facing budget cuts. See how to secure a budget for AI marketing software and more.

Learn how conversation intelligence empowers legal marketers to make data-driven decisions, optimize their ad bidding strategy, and drive client acquisition.

The Invoca Impact Awards showcase the most innovative users of Conversation Intelligence AI. See the finalists and winners here!

What is the dark funnel and what does it mean for B2C marketers? Learn how to get visibility into the dark funnel and surface previously invisible data here!

Learn how automotive OEM marketers can improve digital marketing performance, drive more leads to dealerships, and accurately measure ad campaign performance.

Discover the latest AI statistics for 2026 and see how it's revolutionizing industries. From healthcare to marketing, AI adoption is on the rise.

Understand how AI marketing tools work, explore different types of tools, their benefits, and discover best practices for successful implementation.

Explore AI contact center benefits, tools, and real examples that improve CX and efficiency.

Transform your call center with AI for improved customer experiences. Steps, benefits, and best practices to implement AI technologies effectively.

Learn how to integrate AI tools for personalized targeting and effective campaigns. Discover key components, case studies, and the future of AI in advertising.

Digital transformation is the process of using digital technologies to revamp existing non-digital processes. Learn how to bring phone calls into your strategy.

Learn how to improve your conversion rates, customer call experience, and contact center agent performance with Invoca smart alerts.

Here is how you can get attribution for phone calls from Google Business Profiles to track phone leads after Google removed call tracking features from GBP.

Learn how contact centers can use artificial intelligence (AI) and conversation intelligence to convert more leads and drive more revenue.

AI isn't just a buzzword — it's a game-changer for marketers. With real-time insights and automated processes, AI is essential for success in today's landscape.

From conversation analytics to personalized recommendations to automated workflows, AI is transforming businesses. Learn how AI can grow your revenue.

AI is transforming contact centers by providing intelligent automation, enhancing customer experiences, and improving agent efficiency. Learn more in this post.

In our recent survey, 60% of contact center agents said they’re “very likely” to leave their jobs in the next six months. Learn why in this post.