Call analytics in your preferred platform.

You need accurate call data from calls to attribute conversions to your digital campaigns. But you don’t want yet another dashboard. Invoca natively integrates with many popular marketing technology platforms including DMPs and search platforms, to social, video, and display advertising. This means you get actionable data where you need it most, with integrations that are proven to work.


Invoca has native, out of the box integrations with key technology platforms like Google Ads (AdWords), Salesforce, and Adobe Experience Cloud.


Invoca lets you use webhooks — user-defined HTTP callbacks — to trigger actions in other systems. This makes it possible to trigger custom actions in your CRM system, point-of-sale system, marketing automation platform, or just about anything else! With the flexibility of webhooks, we can make that happen.


We’ve developed a robust and thoroughly documented set of API’s so you can extend our platform into just about any system you can think of. This gives you ultimate control into exactly how you integrate call analytics into your business.

Looking to integrate with your favorite marketing technology platform? We’ve got you covered.

Search and Bid Management

Get visibility into which keywords are driving phone calls by integrating with your favorite search partner or bid management solution.


Understand which campaigns are driving inbound calls that turn into sales opportunities, and give your sales reps insight into what’s said on every call.

Marketing Automation

Bridge the gap between digital and phone interactions by integrating call analytics with your marketing automation platform.

Web Analytics

Push valuable call data into your web analytics platform to understand your customers online and offline path to conversion.


Effectively attribute all conversions whether they’re generated by clicks or calls.

Web Optimization

Optimize your web performance with insight into online and offline engagement.

Performance Marketing

Extend your affiliate marketing reach beyond digital conversions and add new revenue streams with pay-per-call.


Seamlessly integrate Invoca with your telephony infrastructure.

Ready to see Invoca live?