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The Trade Desk

The Trade Desk

Overview

This integration adds Invoca phone lead and conversion data to The Trade Desk’s digital media buying platform to measure ROAS, fuel more informed spend, and target audiences most likely to convert. Power better performance for programmatic display, CTV, online video, and more.

Key Benefits

  • Attribute phone leads, conversions, and revenue from programmatic ads
  • Prove the impact of your campaigns on business outcomes
  • Optimize media dollars for what’s really driving business outcomes
  • Retarget phone leads that didn’t convert to improve ROAS
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