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CAKE
Overview
CAKE is a performance marketing and click-tracking software platform for marketing and attribution analytics. Marketers on the CAKE platform can use the Invoca integration to track and manage pay-per-call campaigns as well as digital campaigns and affiliates.
Key Benefits
- Campaigns created in CAKE are automatically synced across to Invoca for call treatment configuration
- Affiliate payouts and commissions are synced between CAKE and Invoca every 30 minutes
- Affiliates have self-serve trackable links for phone calls that pass all necessary click information into CAKE