AI

Chatbots are everywhere. These “conversational agents” can help us book a flight, order a pizza, check our bank account balance, etc.

Predicting what consumers want and need is an ongoing imperative for marketers. Artificial intelligence (AI) could make that job much easier. Learn more.

Learn how to adapt scrumban-based agile processes for data science R&D, how to implement and expand data science pipelines.

Learn how to use the Invoca call tracking and conversational analytics platform to classify and segment conversions for inbound sales calls.

EQ is key to customer acquisition & retention as half of buyers are ready to walk away from brands after bad experiences so good customer experience is critical

The Think with Google blog offers some great food for bot-thought in this piece on how marketers can use ML to drive growth.

Butterball's Turkey Talk line has saved Turkey Day for 37yrs. Now that people have smart assistants like Alexa, their Alexa Turkey Talk a genius digital move.

In "What Customer Expect in the Age of AI" we dug into how brands in healthcare, home services, finance, insurance, telco, & travel are meeting emotional needs.

AR technology, which merges what we see in the physical world with the 3D features of the virtual world, should be getting a lot more attention,