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Blog
Derek Andersen
Content Marketing & SEO Manager
AI
How to Use AI to Nail Search and Offline Buyer Intent
Learn how AI can help you identify buying intent and how you can use these insights to create seamless customer experiences that build loyalty.
Contact Center
23 Statistics B2C Sales Leaders Can’t Ignore in 2025
This year, B2C sales teams are navigating rapid technological advancements and shifting consumer expectations. Learn the top statistics you need to thrive.
Digital Marketing
30 Statistics CMOs Need to Know to Crush 2025
2025 is shaping up to be a pivotal year for CMOs. We collected 30 key statistics to help CMOs guide their strategies and navigate the rugged terrain ahead.
Invoca News
Invoca Achieves Great Place to Work Certification 7 Years in a Row
Getting Great Place to Work (GPTW) certified means more than slapping another badge on our careers page. Learn more here!
Digital Marketing
How to Optimize Marketing Spend with First-Party Data from Phone Calls
Marketers need to understand their audience on a deep level. Learn how first-party data from phone calls can help you improve targeting and personalization.
Contact Center
Build Your Action Plan for Improved Customer Satisfaction
Is your customer service team stuck in a performance rut? Build your action plan with these suggestions and watch customer satisfaction improve.
Digital Marketing
Paid Media Budgets Are Growing Again, Here's How to Keep Your Bigger Budget
Learn the latest paid media budget trends. Discover how marketing leaders can capitalize by using AI to improve the efficiency of their media spend.
Contact Center
AI in Customer Care: 6 Ways to Improve Support
Expectations for the customer experience are at an all-time high. Learn how customer care teams use AI to scale their efforts and improve satisfaction.
Digital Marketing
What Does a Connected Buying Journey Mean for Marketers?
The modern buying journey is more complex than ever. Learn how your marketing team can connect all its online and offline touchpoints with Invoca.
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