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Blog
Derek Andersen
Content Marketing & SEO Manager
Contact Centre
40+ Call Centre Statistics You Need to Know in 2026
Learn the latest statistics about the call centre experience, call centre technology, and how cutting-edge managers are gearing up for 2026.
AI
Can Your Business Capitalise on Consumer Indifference to AI Assistance?
Learn why 35% of consumers are indifferent to AI — and how brands can turn neutral buyers into loyal customers with human-centred AI experiences.
AI
5 Takeaways from Our Conversation with Google’s Don Batsford
Learn 5 key insights from Google’s Don Batsford on how AI is reshaping search, personalisation, and marketing in this episode of the Invoca podcast.
AI
How Google AI Mode Will Change Your Search Marketing Strategy
Google AI Mode is fundamentally changing search. Learn the key ranking factors for AI Mode and tips to optimize your strategy in this new landscape.
AI
5 Ways to Make Customers Hate Your AI
Creating a truly loathsome AI experience requires dedication, persistence, and a complete disregard for everything your users actually want. Learn how!
Revenue Execution
5 Takeaways from Our Conversation with Kinetic's CMO and Sales Leader
In this podcast episode, we sat down with Kinetic CMO Cliff Dinwiddie and National VP and Head of Sales Lorenzo Clark. Learn our top 5 takeaways!
Digital Marketing
What Marketers Need to Know About 1st, 2nd, and 3rd-Party Data
With the right technology, marketers can collect consumer data from every touchpoint. Does your team have the right mix of data to meet its goals?
Digital Marketing
40+ Voice Search Stats You Need to Know in 2026
The world of voice search is exploding 2026. Read the top voice search statistics digital marketers need to know in this changing landscape.
Revenue Execution
5 Takeaways from Our Conversation with eHealth CRO Michelle Barbo
In episode one of our podcast, we sat down with Michelle Barbo, Chief Revenue Officer at eHealth. Learn the top takeaways from our conversation.
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