Revenue Execution

Drive More Revenue from Social Media Advertising with Invoca’s Integrations
Invoca has the best call tracking social media ad integrations. Learn more about integrations with TikTok, Snapchat, Facebook, Instagram, Pinterest, and more.

How 3 Phone Lead Metrics Hold the Key to Crushing Your Marketing Goals
Learn how improving 3 phone-based metrics—lead rate, answer rate, and conversion rate can make big improvements in ROAS and revenue.

The 5 Biggest Barriers to Understanding the B2C Buyer Journey
Learn what prevents B2C marketing and sales teams from understanding the complete buying journey from online to offline channels.

What Makes Invoca the Best Call Analytics AI for Marketing and Contact Centers
Learn what makes Invoca the best conversation analytics software for marketing and contact centers. Advanced AI, ease of use, and accuracy make Invoca #1.

Revenue Growth Slowed by B2C Brands’ Struggle With Marketing and Sales Team Alignment
New data report reveals how sales and marketing team alignment at B2C brands impacts the buying journey and revenue growth. Get the report.

Why CMOs Need to Fill the Gaps in Their Marketing Measurement Strategy
While most CMOs have tracking for the online buying journey, they have a measurement gap for the offline journey. Learn why this is harming revenue growth.

Sales and Marketing Analytics: Key Metrics to Track for Growth
Unlock the power of sales and marketing analytics to drive growth, improve performance, and make data-driven decisions for success.