Invoca Named a Hot Vendor in Conversational Intelligence by Aragon Research

SANTA BARBARA, Calif., May 15, 2019 — Invoca, an AI-powered call tracking and analytics company, has been named a “Hot Vendor in Conversational Intelligence for 2019” by Aragon Research. The report identifies solutions from the emerging conversational intelligence market that enable organizations to predict customer or prospect behavior by using AI-based voice analytics.

Aragon Research recognizes noteworthy, visionary and innovative Hot Vendors in various markets such as conversational intelligence, sales engagement, customer journey mapping, intelligent contact center, conversational AI, intelligent content analytics for voice, in addition to others. This recognition for Invoca comes on the heels of recent accolades including Best Call Analytics Platform in the Marketing Technology Awards and the 2019 Artificial Intelligence Excellence Award from Business Intelligence Group.

Invoca offers advanced AI, rich analytics, and call routing capabilities, which marketers are using to create a more cohesive and personalized customer experience at leading enterprise brands including, DISH, LendingTree, University Hospitals, and Frontier Communications. For example, marketing teams can automatically get insights from individual conversations with consumers — such as what product they are interested in, or their stage in the buying journey — and use that data tailor consumers’ digital interactions with Google, Facebook, Adobe, and other platforms.

“The ability for AI to turn spoken conversations into actionable insights is disrupting marketing, sales, and customer support, especially for high-touch industries like healthcare and financial services where phone conversations are key,” said Gregg Johnson, CEO of Invoca. “For marketers in particular, the ability to push conversational intelligence directly into their existing martech stack for campaign optimization and personalization provides net new opportunities to drive business results. We believe this recognition from Aragon Research as a Hot Vendor reflects our success and continued investment in serving our customers and delivering an industry leading product.”

Required Disclaimer: Aragon Research does not endorse vendors, or their products or services that are referenced in its research publications, and does not advise users to select those vendors that are rated the highest. Aragon Research publications consist of the opinions of Aragon Research and Advisory Services organization and should not be construed as statements of fact. Aragon Research provides its research publications and the information contained in them “AS IS,” without warranty of any kind.

About Invoca
Invoca is an AI-powered revenue execution platform that connects marketing, commerce, and contact center teams to orchestrate seamless buyer journeys and turn every interaction into measurable, profitable growth. The Invoca platform features deep integrations with leading technology partners, enabling revenue teams to connect paid media investments to business outcomes, improve digital engagement, and convert more leads into sales.

Invoca’s AI vision centers on using trustworthy, first-party data to deliver AI that is intelligent, authentic, and empathetic — connecting digital and human experiences to build lasting customer relationships. Top consumer brands, including DIRECTV, Mayo Clinic, Mutual of Omaha, and Verizon, rely on Invoca to power profitable growth. Invoca has raised $184M from leading investors, including Upfront Ventures, Accel, Silver Lake Waterman, H.I.G. Growth Partners, and Salesforce Ventures. For more information, visit www.invoca.com.

Media Contact:
Marshneill Abraham

Sr. Corporate Communications and PR Manager
press@invoca.com