Caitie Gonzalez

Check out the 10 most common reasons customers hate the caller experience, and what you can do to turn it around.

To get the right KPIs that tell the real story of your marketing performance, here is a list of the top ten metrics every marketer should track from phone calls

if you're new to offline attribution, there are a few things you need to know before you can use Facebook's Offline Conversions with call tracking.

To help you get in the game, we've compiled 20 facts from Invoca's newest report, the 2016 Call Intelligence Index.

To get a complete view of the customer journey, Vivint turned to Invoca. Spoiler: this story ends with a 76% increase in new customers.

For marketers scrambling to stop decreasing open rates, and falling ROI, here are 15 stats that prove phone calls and email marketing are meant to be.

It's no secret more and more consumers are turning to their mobile device for their every need in life.

Keep your sales agents happy by stopping repeat callers from jamming up their phone lines. Learn how in these four easy steps.

It's time to beef up your Google Analytics game with call intelligence. Call intelligence gives you a whole new offline layer of data.