INDUSTRY:
eCommerce and retail

Alpaca Audiology Improves the Contact Center Experience with Invoca

With Invoca, Alpaca Audiology has full visibility into the quality of leads it drives to the contact center
Alpaca Audiology Improves the Contact Center Experience with Invoca
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"Invoca has taken our business to the next level with its deep analytics about our contact center the quality of leads we're driving."
Karma Dunnel
VP of Contact Center Operations, Alpaca Audiology

Alpaca Audiology is one of the largest independent networks of audiological care clinics in the United States, with headquarters in Springfield, Missouri. Karma Dunnel and her team use Invoca to improve the contact center experience and attribute phone leads to conversions and revenue.

"Invoca allows us to track our full lead generation funnel," said Karma Dunnel, VP of Contact Center Operations at Alpaca Audiology. "We can see how many phone leads each marketing campaign drives, how many of them are setting appointments, if people are showing up to their appointments, what demographic each lead is, how many are testing the product, and how many ultimately convert to revenue."

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