The New Auto Dealership Playbook for Phone Leads
Drive & Convert More Phone Leads
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Phone calls are the most valuable automotive leads, converting to sales and service appointments 2x-3x more than web forms.
For dealership groups, your success hinges on how efficiently your marketing campaigns drive phone leads and how well you departments and BDCs convert callers to visits. But it doesn’t happen by accident. You need the right data-driven strategies to ensure success.
To help, we put together this playbook. It explains the marketing and call handling strategies for dealership groups to drive and convert more phone leads to vehicle sales and fixed ops revenue.
Download this playbook to learn:
- Eye-opening benchmarks on phone calls to dealerships
- Marketing strategies to increase phone leads without increasing ad spend
- Call handling strategies to increase test drives and service appointments
- How one of the largest dealership groups boosts phone leads and revenue
