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The accuracy of Invoca's AI is incredible. We can prove the true value of our marketing and power the right optimizations across all our channels. It's having a huge impact on our marketing performance and revenue.
Optimize digital marketing
Accurately detect whether or not calls are leads and if they converted to make optimizations that maximize revenue impact.
Improve call conversions
Evaluate and improve call handling and lead conversion rates at your contact centers and business locations.
Prove your true value
Show exactly how your marketing drives leads and conversions to defend your spend and prove your impact on customer acquisition and revenue.
AI that understands your business
Signal AI Studio is powered by Invoca’s patented machine learning technology. It automatically analyzes every call to become an expert on your business — expertise it uses to detect the insights you need with industry-leading accuracy.
Fast and easy to use
Signal AI Studio’s no-code UI speeds you through the process of training multiple AI signals simultaneously. You simply tell it the insights you want to measure, and Signal AI Studio returns transcribed call examples for you to label as True or False. It learns from your responses, creating highly accurate AI signals in no time.
Transparent AI you can trust
Unlike “black box” conversation analytics, Signal AI Studio gives you real-time performance indicators so you can see the accuracy of every AI signal. You always know how the AI is performing, and you can easily train any signal to improve it.
Your digital marketing, supercharged by AI
Create AI signals to detect lead intent, product or service interest, and conversion outcome of every call from search and digital marketing. Use Signal AI Studio to measure the true performance of your campaigns, fuel breakthrough optimizations to increase ROAS and revenue, and target the right callers with the right message at the right time.
Improve call handling across your business
Measure how effectively your contact center agents or business locations convert phone leads to appointments or sales. Identify who is performing well and who needs coaching.
Signal AI Studio FAQs
What is Signal AI Studio?
Signal AI Studio is a software solution that enables businesses to create custom AI models. These models are designed to analyze phone conversations and extract critical data points, which can be used to improve marketing campaigns and contact center coaching. The AI models don’t require any developer assistance to train — simply tell the platform what insights you want to measure, and its intuitive user interface will speed you through the process.
How does Signal AI Studio work?
Signal AI uses Invoca's advanced machine-learning technology to automatically analyze phone conversations. To train it, simply type the insight you want the AI to detect, such as if a call is a new lead or if the caller booked an appointment. Signal AI Studio shows you transcribed examples from your actual calls it believes either do or don’t fit that insight, and you tell it if it’s right. The AI learns with every response, quickly creating a new AI signal to detect that insight on future calls and its intuitive user interface will speed you through the process.
How does Signal AI Studio help in making data-driven decisions?
Signal AI aids in data-driven decision-making by capturing granular data from phone conversations. This information helps businesses understand key insights, such as if each caller was a lead, if they converted, and what product or service the called from. Companies can, in turn, make smarter marketing optimizations to drive more high-value phone leads at a lower cost. In addition, Signal AI Studio can track contact center agent performance and call handling across multi-location businesses, aiding in the coaching process.
How does Signal AI Studio ensure data privacy and security?
Invoca is compliant with all applicable regulations, including SOC 2 Type 2, CCPA, and GDPR. It is also PCI DSS, Privacy Shield, and TRUSTe certified. We ensure all customer data is protected through the latest security measures, including encryption, secure data storage, and strict access controls. In addition, our solution uses AI to automatically redact protected health information (PHI) and sensitive financial data from phone call transcripts.
Learn more on our security and compliance page.
Can Signal AI Studio provide real-time alerts and insights?
Yes, you can create real-time smart alerts in Invoca from AI signals you create with Signal AI Studio. This capability allows businesses to react promptly to important moments, such as when issues happen at contact centers or locations or phone lead rates from a marketing campaign spike or plummet. Invoca’s smart alerts help businesses stay responsive and make timely adjustments to their strategies.
