Not all phone calls are created equal. To get the very most out of your Google Ads optimization you need Invoca Signals that detect your very best phone leads. It's important to ensure you are optimizing for the right types of phone calls and we've come a long way from using call duration as a proxy for lead quality. In this working group we'll discuss how you're using Invoca Signals to evaluate your phone leads for intent and sales outcomes to feed Google Ads the highest quality conversion data.
Join us on Thursday, August 3rd where we'll share Signal strategies to learn how you can improve your Google Ads optimization. Also, lunch is on us! You'll receive a delivery meal on us via GrubHub.
