Why Phone Calls Create a Marketing Data Mystery
Solve Your Marketing Data Mystery
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In a recent study, three-quarters of respondents said their marketing budgets will face increased scrutiny this year.
Now, more than ever, it’s critical for you to prove your impact on revenue generation so you can prevent your budget from getting slashed.
But whether you know it or not, you may be missing the data you need to defend your spend and get more from every budget dollar. Without the ability to track marketing conversions that happen on the phone, the outcomes of your efforts — and the key to reducing wasted marketing spend on ineffective campaigns — will remain a mystery.
Download this infographic to learn:
- How to get attribution for marketing-driven calls with conversation intelligence
- How to build a stronger case to defend your digital advertising budget
- How leading companies like AutoNation, Dish, and Rogers Communications use Invoca to supercharge their marketing campaigns