Laura Schierberl
Director, Content Marketing & Communications @ Invoca
Invoca News
New Research on High-Stakes Purchases and Consumer Confidence
New study shows how consumer buying behavior is shifting during the COVID pandemic and what makes people more confident in making high-stakes purchases online.
AI
Invoca Named A Leader in Opus Conversational Intelligence Report
Opus Research has named Invoca call tracking and conversational analytics a Leader in its 2020 Conversational Intelligence report. Learn more here.
Call Tracking
New Independent Study Finds Invoca Delivers Marketers 395% ROI
Get the Total Economic Impact of Invoca Call Tracking & Conversational Analytics report to see how Invoca delivers ROI to marketers.
Call Tracking
How to Improve Marketing Efficiency Using Call Tracking and Conversational Analytics
The current environment has put pressure on marketers, as their job descriptions have expanded and become more complex.
Call Tracking
Invoca Platform Data Reveals The Impact of COVID-19 on Inbound Call Volume to Businesses
We're tracking Invoca platform data to learn how COVID-19 has impacted call volume across twelve different industries. See how it's affecting your industry.
Call Tracking
New Research Shows How Marketers Are Using First-Party Data and Call Tracking
Invoca's State of First-Party Data Report shows marketers underutilizing first-party data and more are benefitting from call tracking and analytics software.
Marketing Analytics
New Invoca Research Conducted by The Harris Poll
Invoca conducted research with The Harris Poll to gauge how consumers are reacting to automated and AI customer service. See the results here!
Invoca News
Santa Barbara Mayor Helps Invoca Commemorate its New State Street Headquarters
We moved into our new larger office in Santa Barbara, and today we made it official with a ribbon-cutting featuring the Mayor of Santa Barbara, Cathy Murillo.
Call Tracking
4 Reasons Why Call Tracking Makes You a Better Marketer
If you can't attribute sales happening on the phone to your marketing spend, then call tracking might be a quick win for your team.
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