How Does Your Phone Call Performance Stack Up?
The Invoca Call Conversion Benchmarks Report for the Telecommunications Industry
For telecom providers, revenue growth depends on two critical factors: how effectively your digital marketing drives qualified phone leads, and how well your contact centers convert those calls into new subscribers, upgrades, and service expansions.
We created this benchmark report so you can discover where your telecom organization's digital marketing and call handling experiences excel, areas for improvement, and strategies to drive significant revenue growth in an increasingly competitive marketplace.
Get Industry-Leading Insights From Over 60 Million Phone Calls
Based on Invoca's AI analysis of more than 60 million phone calls, this comprehensive benchmark report reveals telecom-specific insights:
- Call Answer Rates: See how your contact center's answer rates compare to telecom benchmarks and discover tactics to improve them
- Phone Lead and Conversion Rates: Compare your performance across marketing channels driving calls to your telecom business
- Google Ads Performance: Learn how telecom companies convert paid search traffic into phone leads and subscribers
- Call Handling Performance: Benchmark your agents against industry standards on eight critical metrics
- Tips and Tactics to Transform Your Approach: Learn how your telecom business can drive more leads, convert more customers, and provide amazing experiences
Key Telecom Industry Findings
Get the report to learn actionable insights to maximize your marketing ROI, boost conversion rates, and improve call handling to drive more revenue.
Download the report54%
of callers speak with a person
23%
ask leads for a sale
28%
of calls from digital marketing are leads
36%
of those leads convert on the call
