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Exhibit A – Platform Edition Features
Invoca Elite
Invoca Elite Platform Edition features include:
- Track calls
- Dynamic numbers
- Static numbers
- Toll-free numbers
- Local Numbers
- Manage call flow
- Interactive Voice Response (IVR) keypress routing
- Custom call prompts
- Record calls
- Call recording
- Classify call outcomes
- Rule-based call outcomes (Signal Builder tool)
- Import conversions via file upload or API
- Included signals: 100
- Attribute calls to media/source
- 1:1 consumer-level attribution
- Custom data capture, including multi-touch
- Google Ads attribution integration
- Google Analytics integration
- Microsoft Advertising attribution integration
- Facebook/Instagram attribution integration
- Bid management integrations (Kenshoo, Marin Software, Adobe Ad Cloud)
- Google Search Ads 360 integration
- Google Campaign Manager
- Measure and report
- In-platform dashboards and reports
- Custom data capture for reporting
- Custom reporting profiles
- Enhanced and expand your marketing with call data
- Create audiences to Google Ads/YouTube
- Create audiences to Facebook/Instagram
- Push data and audiences to Adobe Experience Cloud (Analytics, Audience Manager, Target)
- Push data to Optimizely
- Drive calls through certified call partners
- Personalize the caller experience
- Dynamic call routing (signal routing, conditional routing, lookup tables)
- Five9 integration
- Expose caller data to contact center representatives
- Real-time data fetch for routing
- Whisper messages for agent
- Security, IT, and compliance
- Call fraud and robodialer protection
- GDPR compliance
- Two-factor authentication
- Single Sign-On/SAML authentication
- SIP integration
- API user management
- Sandbox demo environment
Additional platform features and Subscription Services may be purchased for an additional fee.
These platform features are for the U.S. and Canada only.