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StackAdapt
Overview
This integration adds Invoca phone lead and conversion data to StackAdapt’s multi-channel demand-side platform to measure ROAS, fuel more informed spend, and target audiences most likely to convert. Power better performance for programmatic display, CTV, online video, and more.
Key Benefits
- Attribute phone leads, conversions, and revenue from programmatic ads
- Prove the impact of your campaigns on business outcomes
- Optimize media dollars for what’s really driving business outcomes
- Retarget phone leads that didn’t convert to improve ROAS