Derek Andersen

Driving revenue growth requires tight alignment between marketing and contact centre sales teams. Discover the KPIs you need to align your teams.

Discover the trends home services marketers will see in 2025, and how a call tracking solution can help you capitalise on them.

Learn the correlation between B2C marketing and sales alignment and revenue growth. Discover how revenue execution platforms can help.

Marketers are increasing their Facebook advertising spend. Learn 38 statistics that can give you a competitive edge.

Learn how dental marketers are leveraging Facebook ads to start more phone conversations, acquire more new patients, and boost their marketing ROI.

In our recent study, we delved into common challenges that cause disconnects between B2C sales and marketing teams. Learn what they are and how to solve them.

Explore how revenue execution platforms address the biggest contact centre sales challenges of 2024 and drive performance.

In our recent webinar, we spoke with leading marketers to learn how they prove the revenue of their marketing efforts. Learn their top tips in this post.

On May 21st, marketers from around the world tuned in for Google Marketing Live. Learn about the new AI-powered innovations that Google announced.