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Insurance

Learn how insurance companies use call tracking and conversational analytics to optimize marketing and create better customer experiences.

AI for the Customer Experience: Benefits, Challenges, and 10 Examples

Learn how you can invest in AI to automate processes, crunch data to gain business insights, and deliver seamless experiences.

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How AI Is Transforming the Insurance Industry

The insurance industry is using AI for marketing, smart insurance products, fraud prevention, and more. Learn how it’s transforming the industry in this post.

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Jane Irene Kelly

10 U.S. Insurance Industry Trends to Know in 2024

Learn the insurance marketing trends you should be responding to as you create your strategy for 2024 and beyond.

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Conversation Intelligence: Call Tracking for Insurance Companies

Conversation Intelligence is enhanced call tracking software that insurance companies are using to revolutionize their marketing strategies. Learn more.

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41 Insurance Marketing Statistics You Need to Know in 2024

Learn insurance marketing stats about the customer journey, search, digital ad spend, personalisation, call tracking, and more.

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7 Tips for Insurance Marketers to Drive More Phone Leads from Paid Search

Insurance consumers often call to buy policies and those calls often come from search. Learn how to drive higher quality sales calls from your search ads.

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How These 3 Brands are Winning at Emotionally Intelligent Customer Experiences

EQ is key to customer acquisition & retention as half of buyers are ready to walk away from brands after bad experiences so good customer experience is critical

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What Can You Do with Invoca Conversation Intelligence?

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Sr. Marketing Leaders on the Business Impact of Invoca

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Invoca + Google Ads Success Stories

Invoca + Google Ads Success Stories

We collected our top Invoca and Google Ads success stories in this guide. Learn how our Google Ads integration can take your search marketing to the next level!

The Paid Search Playbook for Driving Phone Leads to Locations & Franchises

The Paid Search Playbook for Driving Phone Leads to Locations & Franchises

Learn how marketers at multi-location brands can generate more valuable phone calls and improve ROAS from paid search.