.svg)
Freshpaint
Overview
This integration enables Invoca healthcare marketers to send attribution and conversion data from phone calls to Freshpaint. From there, data is sent on to various ad platforms for optimisation after passing an additional check for HIPAA compliance before transmission.
Connect Conversion Data to Ads Without Sharing PHI
Key Benefits
- Adds an extra level of BAA-supported and HIPPA-compliant data protection where INFOSEC teams may require this
- Server-side attribution, eliminates the need to place a website tag
- Get a visual representation of where Invoca data is being sent alongside data from other platforms to ease compliance audits