Webinar
Value over Volume: 5 Reasons Why Marketers Must Focus on Revenue Execution
Are you ready to take your digital marketing skills to the next level?
We have an exclusive opportunity for you to dive into Google's perspective on AI and discover how shifting focus from volume to value can unlock incredible revenue gains.
Thanks for watching this webinar where Google reveals why now is the perfect time for marketers to bid farewell to the obsession with leads and embrace a revenue-focused marketing strategy.
In this exclusive webinar, we delved into:
- How AI is transforming marketing efficiency by shifting the focus away from lead generation
- What revenue execution truly means for marketers
- Building a robust AI-powered revenue-focused strategy and tech stack
Elevate your digital marketing skills with this exclusive opportunity to learn what Google sees as the future of AI in marketing!
Speakers
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Nima Oftadeh
Vertical Head of Analytics Google

Peter Isaacson
Chief Marketing Officer Invoca