Marketing Analytics
If you love marketing data, you’re in the right place. Get all the attribution, marketing measurement, and analytics tips and tactics you can handle.
Get More from Your Entire Martech Stack with These 5 Invoca Integrations
Learn how you can get more value from your existing martech investments by integrating them with conversation intelligence data.
3 Tips to Revamp Your Marketing Strategy for Today’s Economy
Learn how to build a marketing strategy that enables you to defend your marketing budget and acquire more customers at a lower cost.
5 Ways Missing Marketing Data Slashes Your ROAS
Uncover 5 ways missing marketing data hurts ROAS, wastes budgets, and why visibility into calls is vital for optimizing ROI. Click to maximize marketing success
YouTube Advertising: How to Create More Effective Campaigns
Learn how to make your YouTube advertising better and use call tracking to get attribution for YouTube ads that drive sales calls.
How to Supercharge Direct Mail Campaigns with Call Tracking
Learn how to use call tracking to track and optimize direct mail campaigns. See how AI-powered conversation intelligence helps prove the ROI of direct mail.
See How Much Guessing About Marketing-Driven Calls is Costing You
Try this marketing budget calculator to see how much money you’re wasting by making assumptions about the conversions your campaigns drive over the phone.
How to Personalize Customer Experiences with Data Analytics
Personalization is a core expectation for today's customers. But to deliver seamless personalization, you first need the right data to understand your audience.
Videos
What Can You Do with Invoca Conversation Intelligence?
2:18
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How Invoca Signal Discovery Works
2:53
min
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Our customers talk about the value of Invoca
2:47
min
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How VITAS Healthcare uses Invoca
3:11
min
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