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Blog
Debby Haynam
Creative Content & Social Media Manager @ Invoca
Call Tracking
Video: How to Use Call Tracking to Unify Online and Offline Customer Data
Learn how Invoca call tracking enables marketers to unify digital customer journey data to data from phone calls to create a comprehensive customer profile
Invoca News
Aerospace Engineer Turned Sales Engineer — How This Invoca Employee Found a Fulfilling Career
Daniel Dubinsky joined us over four years ago. With his background in aerospace engineering, he quickly became a sought-after source of technical information.
Healthcare
How a Healthcare Provider Uses Invoca to Increase Marketing ROI and Reduce CPC
DispatchHealth knows how important understanding the customer journey is to marketing success. Data-driven decisions empower them to optimize campaigns.
Marketing Analytics
How Digital Innovations Bring Shoppers Back In-Store
Brands are making digital innovations that bring the convenience of online shopping to physical locations.
AI
How These 3 Brands are Winning at Emotionally Intelligent Customer Experiences
EQ is key to customer acquisition & retention as half of buyers are ready to walk away from brands after bad experiences so good customer experience is critical
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