Google Ads Masterclass: New Rules for Maximizing Conversion Rates
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Google Ads Masterclass: New Rules for Maximizing Conversion Rates

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It’s never been more important – or more difficult – for marketers to maximize the performance of Google Ads campaigns. 

Competition is fierce, CPAs are rising, and ad budgets are under fire – all while AI is changing consumer behavior and rewriting our optimization rules.  

If your Google Ads conversion rates have stagnated or you’re struggling to reduce CPA and increase revenue in this new world, you’re not alone. But there are new strategies that can make an immediate impact. Strategies that will help you drive more appointments and sales both online and over the phone. 

In this on-demand webinar, Google Ads experts from Paid Search Magic and Invoca cover the new rules for maximizing conversion rates and revenue. You’ll learn strategies to:

  • Prove the full impact of Google Ads on your business results 
  • Drive more valuable conversions online and over the phone
  • Reduce CPA and increase revenue at scale
  • Convert more callers to appointments and sales
speakers
Blair Symes
Blair Symes
Senior Director, Product Marketing, Invoca
Amy Hebdon
Amy Hebdon
Founder and Managing Director, Paid Search Magic
Blair Symes
Blair Symes