Going Beyond Lead Generation: The Path to Revenue-Focused Marketing
April 23, 2024
10:00am PDT
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on-demand webinar

Going Beyond Lead Generation: The Path to Revenue-Focused Marketing

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We look forward to seeing you on April 23!

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Want to know what tactics and tools your peers use to drive revenue growth?

Join us for this fireside chat where marketing leaders from U.S. Bank and University Hospitals share how they went from a lead generation mindset to revenue-focused marketing strategies. 

They’ll share strategic visions and tactics that will transform how you approach marketing optimization. 

You’ll gain practical insights on:

  • Unifying the online-to-offline buyer journey to boost close rates, retention, and revenue growth.
  • Using AI to optimize marketing campaigns and boost ROI.
  • What revenue execution platforms are and how can they help scale your GTM team.
  • Getting buy-in from sales and contact centers for a revenue execution platform.

Audience questions will be taken throughout this lively discussion. Don’t miss out, register to reserve your seat now!

speakers
Melissa Reilly
Melissa Reilly
Assistant Vice President of Digital Marketing at U.S. Bank/Elavon
Noah Brooks
Noah Brooks
Manager of Digital Engagement and Analytics at University Hospitals
Melissa Reilly
Peter Isaacson
Chief Marketing Officer at Invoca
Melissa Reilly

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