Omnichannel Excellence: How DIRECTV Transformed Its Caller Experiences By Capturing the Right Digital Data

Today’s consumers expect a lot from your brand, from speedy self-service to personalized interactions. But your ability to deliver a positive experience hinges on access to accurate, in-the-moment customer data and blending your digital experience with the phone channel.

In this session, learn how DIRECTV uses data from Invoca to:

• Create better buying experiences that empower agents and delight callers
• Shine a light on the buyer journey and identify issues that are hurting conversions
• Fuel their digital transformation efforts with more relevant customer data

Join us for this enlightening webinar to hear from leaders at DIRECTV and Invoca, who will discuss how to take a customer-first approach and deliver a more seamless omnichannel experience across digital and contact centers.