On-Demand Webinar

Google Ads Masterclass: 3 Keys to Preventing Conversion Data Loss From Apple

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Safari browser restrictions and Apple privacy initiatives are reducing conversion visibility in Google Ads – making ROAS harder to prove and automated bidding less effective. But Google and Invoca have solutions to help.

Watch Invoca and special guest David Myers, Google’s Senior Digital Transformation Lead, to learn best practices to prevent conversion data loss, strengthen Google Ads reporting, and optimize with more complete signals. 

Learn how Google and Invoca can help you:

  • Attribute more conversions – including phone leads – from Google Ads
  • Improve Smart Bidding and Performance Max with stronger conversion signals
  • Future-proof your conversion data as privacy regulations evolve

Speakers

David Myers

Senior Digital Transformation Lead | Google

Lauren Harris

Senior Director, Product Management | Invoca

Blair Symes

Senior Director, Product Marketing | Invoca

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