Session

Spend Smarter-Customer Data Done Right

Alyssa Croley
Director, Account Management
Invoca
Jay Calavas
CTO
Tealium
Noah Brooks
Manager, Digital Engagement & Analytics
University Hospitals
In this panel, experts from Tealium and University Hospitals will detail how to use zero-party and first-party data to spend smarter and drive better consumer experiences that ultimately create happiness, loyalty and higher conversion rates. Applicable across all industries, this session is designed to help you tap into the data you already have to close out the year strong.