Inbound calls to businesses are among the most valuable sources of new business for both B2B and B2C companies. Mass adoption of the smartphone is producing a surge of inbound calls, as billions more mobile users each year jump to their devices’ phone lines to inquire about products and services. By keeping their phone lines just a finger-tap away, companies across all verticals and regions are reaping the rewards of the Inbound Call Channel.
Inbound call channel automation is a $4 Billion + market in the US, today, and growing rapidly; it is the next great competitive advantage in marketing. For all of the reasons why, check out our infographic below.