Salesforce Sales Cloud

Intelligence to drive more of your best converting leads: inbound phone calls.

Salesforce Sales Cloud

Better data. More deals.

Ask any sales rep if they prefer an inbound call or an online lead and you’ll get the same answer every time — calls beat clicks. Why?

Only one out of every 350 online leads ever turns into a sale. But when you get an inbound call, it converts at 10-15x the rate of an online lead, while purchasing at a higher average order value.

Invoca’s integration with Salesforce Sales Cloud empowers your reps to close more deals and gives your marketing team the data they need to drive more high-converting leads. The result? Campaigns that deliver more conversions and higher revenue.

Call attribution for marketing.
Conversation intelligence for sales.

  • Uncover which campaigns drive calls and conversions

    Integrating Invoca with Salesforce links high-converting inbound calls to the marketing campaigns that drive them, so you can focus your spend on what’s actually driving revenue.

  • Prioritize and score inbound calls

    Arm your inside sales team with data about each caller so they can focus on the leads that matter. Create lead scores based on the content that drove the call, and even tap rich third-party data sources to enhance lead profiles as calls come in.

  • Get in on the conversation

    Keep a recording of each call, and even automatically listen for and track key words and phrases said in every conversation. Uncover what drives success so you can arm your team with the tools they need to convert on every call.

The Salesforce Sales Cloud integration includes:

Automatic Lead Creation

Every inbound call creates a lead, cutting unnecessary work for your sales team.

Conversion Attribution

Understand which campaigns are driving calls and conversions. Get credit for the spend that works, and optimize to drive more.

Intelligent Call Routing

Direct callers to the right rep to convert every inbound call.

Conversation Intelligence

Analyze every conversation for key words and phrases to arm your team with the messaging to convert every inbound call.

Enhanced Caller Profiles

Tap external data sources for critical demographic information on calls as they come in.

Marketing Technology Integration

Integrate with technology like marketing automation platforms and bid management solutions to track and optimize the entire customer journey.

Get A Demo

Learn how integrating Invoca and Salesforce can accelerate your revenue:

“Our customers are increasingly researching for smart home solutions across multiple devices, and many times a call ends up being the fastest and easiest way for them to get answers before making a purchase. Invoca’s integration with Salesforce helps use easily connect the dots from marketing campaign, to inbound call, to revenue. This kind of visibility enables us to invest more marketing dollars in the campaigns that are driving quality inbound calls.”

VP of Acquisition, Vivint